op: upsert

titles_roles__c:
IT Personas: VP/Head/Director/Manager of Network, VP/Head/Director/Manager Applications, VP/Head/Director/Manager IT, VP/Head/Director/Manager Infrastructure, VP/Head/Director/Manager Technology, VP/Head/Director/Manager Technology Operations, VP/Head/Director/Manager Technology Services, VP/Head/Director/Manager Network Engineering, VP/Head/Director/Manager Network Infrastructure, VP/Head/Director/Manager Network Operations, VP/Head/Director/Manager Network Architecture, VP/Head/Director of FX Technology, VP/Head/Director of IT Sourcing, VP/Head/Director of IT Procurement, VP/Head/Director Blockchain Infrastructure, VP/Head/Director Platforms, VP/Head/Director System Integrations, VP/Head/Director Service Delivery

Finance Personas: VP/Head/Director of Trading, VP/Head/Director Global eFX Trading, VP/Head/Director of eFX Distribution, VP/Head/Director of FX Trading and Derivatives, VP/Head/Director of Fixed Income Trading, VP/Head/Director/Manager of FX Product Management, VP/Head/Director of FX Program Trading, VP/Head/Director of eFX Liquidity, VP/Head/Director of Trading and Portfolio Implementation,

Other Personas: VP/Head/Director of Strategy of Product, VP/Head/Director of Strategy, Managing Director, Regional Head, General Manager, VP/Head/Director of Quantitative Research and Alternatives, VP/Head/Director of Risk and Compliance, VP/Head/Director/Manager of Innovation

sales_notes__c:
2 TALs:

Quant Trading Firms

Crypto Firms. For the Crypto TAL focus on Priority 1 List and expand into Priority 2 list if required.

Any LAL targeting to be approved by client

geo__c: Refer to TAL

pricing_model__c: CPL

layers__c: ABM;Custom Questions - Profiling

custom_questions_profiling__c:
Q1,What challenges are you trying to resolve with your trading infrastructure in 2026?

● Reducing latency

● Increasing reliability/resilience

● Scaling global connectivity

● We have no plans in place currently

Q2. Is your organisation planning to improve the speed and flexibility of trading connectivity?

● Yes, within the next 6 months

● Yes, within the next 12 months

● No, we do not currently have plans

**all answers are accepted