op: upsert

sales_notes__c:
Timeframe: November 1st - January 31st

Geo: UK

Total Budget: $16K

GTM Split:

* Auth0: $9K

* Okta: $7K

Campaign Type: Single touch + 2 Qualification questions

Target Audience:

* TAL to be provided for each GTM (if they are too small we can extend to Look a like + company size more than 300 employees)

* Auth0 Persona: Product, Engineering, App/Software Development Manager+ (including CPO, CTO, CDO)

* Okta Persona: IT & Security Manager+

* Exclusions: Education, Public Sector, Manufacturing, Professional Services/Consultancy companies, Partners, Competitors

Lead Pacing:

* November: 35%

* December: 30%

* January: 35%

Lead Cap:

2 per account

Assets: To be provided

2 Qualifying Questions:

1. Are you considering building or upgrading your current identity program ?

Yes, within 6 months

Yes, within 1 year

No specific plans yet, but we are considering it

We have no need for an identity platform (disqualify this question)

2. Are you involved in the purchasing decision or have decision making rights when it comes to new technology solutions in your business?

I make the final decision

I have influence over the final decision or am involved in some way

I am part of the buying committee

I am not involved in this process (disqualify this question)

pricing_model__c: CPL