op: upsert

titles_roles__c:
Persona

AI Personas:

C-Suite (IT and non-IT)

IT ops leader

Enterprise Arch Lead

ITDM

AI Engineer

Automation Persona

Personas:

IT Ops leaders

Enterprise Architect

CxO

Cloud roles (depending on areas of expansion)

Network Admin / Ops

Network Architect

IT SysAdmin

SRE

RHEL Persona

IT C-Suite',

'IT Executive',

'IT Operations Leader',

'System Administrator',

'Enterprise Architect',

'Lead Developer',

'Developer',

'IT Security Practitioner'

Virtualization Persona

Sys admin

Virt admin

IT ops leaders

Technical architects

IT C-suite (C-suite, CIO, CTO, VPs)

Cloud Architects

sales_notes__c:
INCLUSION

INCLUSION

Password: FZYG5R7TJ77r

https://justglobal.egnyte.com/fl/rp6pByjqWGqC/INCLUSION_

EXCLUSION

IBM Affiliate Suppression List.11.18_04_02_2025 12_51_30.xlsx

Password: U08M0KY5jzGc

https://justglobal.egnyte.com/dl/XThbBd6TfRrx/IBM_Affiliate_Suppression_List.11.18_04_02_2025_12_51_30.xlsx_

pricing_model__c: CPL

layers__c: ABM;Nurturing: Inbox;Custom Questions - Qualifying