op: upsert

titles_roles__c: Finance & Ops titles

seniority__c: Manager +

sales_notes__c:
Only engage accounts above 65+ INTENT
ESG KW's applied
Frequency- 4 impressions per user / 24 hrs

industries__c: Base TAL [TALs are F, C, B, A, O, and PDR]

geo__c: PAN EMEA

pricing_model__c: CPM

layers__c: ABM


titles_roles__c: Finance and Ops

sales_notes__c:
Exclude:   Government, Higher Education, Public Sector, NHS (based on NS definitions), All TAL accounts to be excluded from all LAL audiences,
HQ Targeting: NAM HQ / only target EMEA HQ Competitors: Competitors based on the approved and shared list we have on the Oracle/NetSuite shared folder (note this list is much larger / more comprehensive than the original list handed off, we went through a few iterations to get to where it is now)  Current Customers:  Current Customer list (this is a new ask for Q1 extension)

industries__c: LAL

company_size__c: ○	Target 10- 200M in revenue across ALL segments


industries__c: RTG