op: upsert

sales_notes__c: We will need to generate the banners/collatoral for re-targeting display and share with the Client as they will be running the re targeting from their side, alongside our Email Nuture.

custom_questions__c: TBC, would love help to select the most appropriate questions for the campaign goals

product2_name: Two Touch Engagement

product2_description: Provides qualified, permissioned leads who engaged with one asset and received a follow-up.

product2_product_category__c: Demand

pricing_model__c: CPL

layers__c: ABM;Intent;Nurturing: Inbox;SDR Workshop;Custom Questions - Profiling