op: upsert

sales_notes__c:
Additional 5% leads buffer
Apply same tactic & targeting criteria as above

product2_name: One Touch Engagement

product2_description: Provides qualified, permissioned leads in a single-touch engagement process.

product2_product_category__c: Demand

pricing_model__c: CPL


product2_name: Targeted Email

product2_description: With our Targeted Email program, you can rest assured that your message will be delivered to the right audience for maximum exposure with your brand. Our highly specialized, AI-based algorithms ensure the best messaging and most importantly, deliverability.

product2_product_category__c: Brand

pricing_model__c: CPM