op: upsert

sales_notes__c: This is in addition to the previously booked 700 leads and both campaigns should now be based off this targeting.

product2_name: One Touch Engagement

product2_description: Provides qualified, permissioned leads in a single-touch engagement process.

product2_product_category__c: Demand

pricing_model__c: CPL

layers__c: Intent;Suppression