Younion APAC - Pilot Campaign - Single Touch


nCino | On-demand webinar | X leads

Not in scope for now. They'll continue working with the US team on the current campaign they're running with us.


Logicalis HK - Pilot Program - Single Touch


Association Partnership

Association said they control 100% of the private urologist in US. INFUSEs audience does not offer a new buyer for their existing sponsors.


Cadiz Enterprise APAC - ID/MY Pilot Campaign


For this particular campaign, Lenovo had some very specific KPIs in mind as you are aware, and unfortunately, we weren’t able to move forward with Infuse Media for this one.

Assembly Global | FY26_Q1_REL_EHQ_BAU_Multi_Lenovo_Workstation_NvidiaWS


Mavim EMEA | MoFu Demand Campaign | Q2 25


Cancelled due to scale not being met by INFUSE.

FY25 Q2 SAP ANZ Perpetual (Infuse) - April incremental


Campaign postponed due to other priority projects

Iterable EMEA - Content Creation - Competitive Displacement


Q2- Confluent

This opp should have been created under the Agency


nCino | Brand-to-demand - 650 leads

This is still under nCino but the US one which sits with Brett. Change of budget allocation which she didn't mention before.


End client laid off entire marketing org.

Communica (Hercules Tires) - Pilot - Q225


Client ghosted us, but did introduce us to the new POC at UST.

UST (Julie) - Telco - Fair Trade - Q2'25


Salesforce Honeywell LS Q2 May-July POC

Needed F2F Dinner for 20 people at MEDTECH CONF, San Diego, CA


Fellowmind Q2- Data Foundation Whitepaper


Henkel - P&C - 1:1

We couldn't fulfil the targeting they needed for this campaign.


Client wants to adjust 8K from existing PO


Informa APAC - Pilot Program - Single Touch


Blue Yonder ABM campaign

TAL was too small and we couldn't deliver


UP - Deep Funnel Pilot - Apr25

Client was evaluating whether they found enough scale within niche market to justify cost; loved plan, willing to try evenutally, but piloting their own database at $0 cost to start. Likely Q3 potential.


VISA Protect

We are past the live date - followed up twice


DD said we can't run this as it's only 1 account :(

The Marketing Practice | Fortinet - UK Home Office


they have decided on is a more basic email-based demand gen program to start smaller and test (using another service provider),

INBOLT - 03/2025 - PTD + ST + DT + WEBINAR PROMOTION


ECOLAB | DishIQ Demand Gen Pilot | H2 2025


HubStar EMEA | ToFu Demand Campaign | Q2 25


The Marketing Practice | Cisco - Healthcare Brief Q2


PagerDuty FY26Q2 (May-July)  - Transmission Targeted Display


Q2 TAL Brand to Demand Gen Campaign

Hey Jeff! Sorry for the delay - still assessing what we're going to do/if we're going to do CSN in general.

As of now, it looks like we'll be waiting til Q3 while we test some other channels. I'll let you know if/when that changes.


AVEVA EMEA | May 2025 | inHQL GLOBAL Campaign | Petra


no budget to run any activity at the moment. they also don't  have any SDRs to nurture leads, hence not proceeding with the campaign

International Payroll- Lead Gen Guillermo


Mik adopted Gilroy, so we moved this op into his name so he can manage it!

Gilroy | Infuse - Computacenter - Content Syn + Email Nurture - Windows 11 Q2


Storyblok | #1 MSA Child Opportunity | Q2 2025


Mik adopted Gilroy, so we created the ops in his name for further management!

Gilroy | Infuse - Computacenter - Content Syn + Email Nurture - MTR Q2


Niche vendor for channel marketers deployed; Louis mentioned likelihood to add an additional vendor in Q3 and he would like to try us then.

360insights - Elevate team pilot - May25


Amazon Business Q2-Q4 Webinar

Agency let us know that the client went in "a different direction" I'm assuming it went to a competitor


Realm B2B | NetApp FY26 Planning

Unfortunately, we’re experiencing client directed budget shifts substantial enough that we’ve had to make strategic plan adjustments. That said, we will not be moving forward with any Content Syndication initiatives for FY26.


Issue with INR currency and CPM pricing model. Issue was fixed - recreating the opp with correct pricing.


Lead Gen was a test and they aren't confident with this approach given the cost of their corporate gifting. Looking to revisit with a fresh approach in H2

Assembly Global | Lindt Demand Gen Pilot


Call Back_Clear Business Solutions_May'25


Q2 SASE Efforts (Content, DG, Display,+)


JT Global Mobile Intelligence Program

from the client on 20th October: We’ve had quite a bit of further restructuring within the business over the past few weeks, and as a result I don’t think that we’re going to be in a position to invest in any further lead generation campaigns at this time


Siemens ABM Jaguar Landrover 121 campaign


YunoJuno Demand Generation 6 months

At the moment, we're prioritising our budget towards US events, so unfortunately we're not in a position to move forward right now.
I’d love to pick things back up in October when we’ll be reviewing opportunities for the end of the year and in October


Siemens DIS DACH - Efficient Use of Electricity and Heat in Power Generation


CyberArk ABX Q3 2025 Manufacturing

Client has went with another vendor for Q3


PagerDuty FY26Q2 (May-July) - Transmission Targeted Display Updated


ThoughtSpot Australia CDW ABM Demand Generation


Zellis Private Sector FY26 Demand Gen

Client is focusing on re-brand that they are launching in September and asked to re-visit the proposal in October when they will start focusing on demand gen planning.


Tray - Customer Marketing - Q325

Client went unresponsive, but found out Tray did all NAM spending via AWS.


Unable to run guaranteed event registrations

TechData - Pilot Campaign - Event Registrations


JOLT Digital - Alteryx - Pilot Campaign

Alteryx no longer working with Jolt from June 2025.


Conversation to be led by client directly

DD2 Media - Kuehne + Nagel - Pilot Campaign


RFP - INFUSE not onboarded as a vendor in India. Went with a ready vendor with cheaper rates.

Siemens CPR India Q2 2025_USD ($12K)  to INR


DNSFilter - 2-Touch (6sense) - Q3'25

DNS struggling with all paid media, shut down for Q3 with plans to revamp their systems.


OMD EMEA x INFUSE MSA

We ended up billing this revenue directly - the client didn't want to do the MSA due to early campaign issues.


Professional Advantage - ST & Display - Licensed Clubs


E92plus - Through Partner Campaign - £5,000


Akin - Cybersecurity Brief

Client was looking for 75% VCR. We were not able to support


Exclusive Networks EMEA | DACH Region | F5 Networks Partner Programme | Valentino


VTEX EMEA | Q3 2025 | Deep Funnel | Camilla


The client went with another partner because they did not know who INFUSE is.

JUST Global - Databricks Webinar July 2025


They have decided to leave any additional activation until September, we are catching up mid August to discuss next activities

JT Global Display Mobile Intelligence Spain


PANW JAPAC RFP - 8227 Q4 On Demand_Intersect Event


JT Global Mobile Intelligence Microsite Spain


SAP Fioneer - CREF ABM Campaign - July

Client decided to decrease the lead volume and add on two nurture touches. New replacement opportunity created: 006RQ00000QXQzGYAX


PagerDuty FY262H  - Transmission Targeted Display


Bambuser EMEA | IT, FR, UKI, IB, USA | Pilot | May 2025 | Katarina and Qabil


Cisco- Tech Trends/Executive Briefing

Reduced budget for this project and will be sticking with same assets- Could be opp before end of year if they can find more budget


The agency lost the ServiceNow business to a new AOR

PMG ServiceNow Q1 1-touch, Intent Persona


Just Global | Palo Alto Networks - FY25Q4_Cortex Cloud L1 Elevate CDR_GPM_japac


SAP on premise lead gen Guillermo

no budget to run any activity at the moment. they also don't  have any SDRs to nurture leads, hence not proceeding with the campaign


client constantly postponed strategy planning sessions and now cancelled all together - completely unresponsible. at the event in person said that she is prioritizing in person events, seems like existing customers is no longer a priority for her

Zellis Existing Customer expansion Demand gen


COLT 6 mos 2025

Bronte in EMEA is managing this one and created the IO


Vodafone - APAC Intro - Demand Gen - Q325


Genetec APAC - Channel Introduction - Pilot Q325


Always On FY26 Brand to Demand program

It seems like the client has a prior relationship with Tech Target, so after submitted the proposals and HG Insights data the client cited that they felt like Tech Target had a better intent data, which doesn't make any sense. I have suggested A/B testing


Netskope ABM_6 Sense $10K_Q2 2025

Budget moved to a competitive install campaign with us.


Currency changed from USD to AUD so I have to create a new opportunity.

Pure Storage AU Federal Govt. ABM demand generation


SiteMinder - North America Demand Gen Campaign Q4 2025


Monks/Intercom (Fin) - $99,975 - Aug'25

Recreated Opp with corrected budget: 006RQ00000RNjGDYA1


Cisco Network Security Global Targeted Account Demand


Cisco Network Security Global Targeted Account Demand Q4 FY25


Budget withdrawal, will explore next quarter


Salad - Pilot - Q225

Client had much smaller pilot budget than initially thought, program viability was tough.


Fusion5 - Introduction

Going through restructure and rebranding. Asked to revisit


Carat ASEAN | Microsoft AP | Programmatic | Q325


Exclusive Networks EMEA | DACH Region | F5 Partner Programme | Valentino


For this year we will only be moving forward with infuse for the Data Centers and Clean Energy campaign.

Dentsu (Honeywell - Life Science & Defense) - TBD - Q3'25


Zededa EMEA - Q2 2025 - ST + nurture Demand Gen


1stDibs (Goodway Group) - Pilot Q225

Agency said client halted paid spend to get themselves aligned internally, circling back in Q4.


Blue Yonder - On-demand LSP Webinar Campaign - Sept 2025


Sutherland Global - US/UK - BFS Whitepaper


Current campaign not performing well enough

Nasuni EMEA - Q2 2025 - Install base + HG


MD Live by Evernorth

RFP- Agency not responding to our communication


Targeted Display Campaign - 2025 Women in Practice Management Conference


Deep Funnel_Synoptek_Strategic IT Spending _June'25


Mindshare Qualcomm Dragonwing

They’ve decided to move forward with another agency for this particular product launch. Clients shared that the other agency’s ability to provide creative development resources fully in-house across all media channels, and at added value, played a role.


The client chose not to execute this campaign and use the funds for another project. We will be considered for Q4, Sept- Nov 2025

ADOBE CPG Q3 ICX Resellers & Direct Q3 POC 1X


FINN_Tetra Pak Plant Component_VN-Q22025


Not ready to launch yet, starting with AWS program first

FY 26 Elastic/Google Marketplace Awareness Campaign


FY 26 AWS Marketplace Awareness Campaign


Not ready to launch now, focused on AWS program

FY 26 Elastic/Microsoft Azure Marketplace Awareness Campaign


Stratus - $3k - 6/9/25

We couldn't generate enough leads for geo


Bitdeer - Pilot Campaign

Not looking at Content Syndication at the moment, organizational changes and have decided to do paid ads media buy on news channel - SPH.


Apologies, we got our wires crossed internally, our total contract value should be for only $40k. The additional $50k was a misunderstanding

Optimizely EMEA | Q2 2025 | 6Sense Deep Funnel + Display | Incremental New


Pegasystems *Financial Services Upweight* - Double Touch - Q2 '25


Urban Sports Club EMEA | Netherlands, Portugal, Spain | Q3 2025


Max shared that after an internal discussion, they assigned the project to someone with prior experience managing 6sense. Their Marketing Ops team already receives data dumps and technographic insights from HG Insights, so they plan to run some focused ca

TIPALTI - HG COMPETITIVE DISPLACEMENT - TAL EMEA List


Sent proposal, contact has not responded back.  Will continue to pursue and add back in if there is an opportunity.

Q2 Virus Total Install Base One Touch Campaign


Q3 Regulatory Compliance One Touch Campaign


IT Glue UKI and ANZ Q3 2025

Acquired by Kaseya. Moved to that account under Ryan SMith


Brainlabs_F5 Partner Marketing - Double Touch - Q32025 - TH


Kudelski Security EMEA - Targeted Display - Q2 25'


829 Studios (Payoneer) - $9K - 8/29/25

Payoneer was looking to target in ways we can't accommodate


Client is looking for a partner to work with on a live webinar solution

Equinix SEA | Pilot | Malaysia | Demand Gen | Q325


She wanted the extra leads but didnt realise she had to pay for them.

Treasure Data EMEA | UK, France and Switzerland | June 2025 | DT HGI TAL Programme UPWEIGHT


POC was laid off, thus both opp's are not going to happen.

Q3/Q4 TAL Pipeline Accelerator Campaign Program


OMNISSA Q2 Strategic + Premiere ABM POC BANT


Campaign awarded to another unknown vendor.

Dentsu | Salesforce ANZ Q3FY26 - Marketing Cloud


Dentsu | Salesforce ANZ Q3FY26 - Agent Force


Dentsu | Salesforce ANZ Q3FY26 - Data Cloud


Dentsu | Salesforce ANZ Q3FY26 - Tableau


Dentsu | Salesforce ANZ Q3FY26 - Platform


Dentsu | Salesforce ANZ Q3FY26 - Service


Q2 Google Install Base Two Touch Campaign - Incremental


STT GDC - Pilot Campaign

Assets are not ready at the moment, but keen to run a pilot. Will re-connect again.


Client went to another vendor based on CPM - they wanted $6 CPM and asked if we could match what 6sense were offering :(

We have our bi-weekly call tomorrow - will add this to the agenda

Cohesity EMEA US | Display - Q2 FY25 (Their Q4) (DISCOUNT CPM)


Splunk CMT incremental

Misunderstood excel - smaller budget and campaign


H2 Install Base HGI Competitive Displacement Campaign


Sage - Microsys - Partner Q4 2025

Can't run channel since we are reserved for Sage Intacct


MSFT Carat FY26Q1 | Azure Solution Play - BDM Acquisition


Green Hat | DC/TC campaign

Clients have paused their plans due to budget adjustments. We’ve been asked to revisit this in Oct.


BeyondTrust Demand Gen program

New CMO recently joined and all budgets are closed until they decide new company directon


Finout EMEA | Envy | Q3 FY25

Couldn't agree on T&C's and historical delivery issues meant that they didn't go ahead.


2025 PlanHub - Content Syndication - June 2025


2025 Grace - Content Syndication - June/July 2025


Red Hat - Navy ABM Campaign: 1-touch  + nurture + 1 CQQ - 2025


T-Systems | Introductuction | APAC | Demand Gen | Q325


Publicis - STB |- Nurture Upweight - Q325


Automation Anywhere - $20K 6sense - Q325


POC was more of a seller, didn't see anybody immediately looking for lead gen capabilities.

Wall Street Journal - Demand Pilot - Q325


AppOmni - 6sense Two Touch - Q325

Client had budget completely removed as we were getting paper drawn up; working with CMO and VP to re-ignite.


AppOmni - Deep Funnel - Q325

AppOmni marketing budget is completely frozen, waiting for direction from POC to resume renewal.


DataDirect Network - APAC Intro - Demand Gen - Q325


Qiagen NV | Jalaj | Introduction Pilot Proposal | Mixed Options


Just Global | Cloudflare FY25 Q3

Lost to another partner - didn's reveal partner's name but their CPL for Double Touch - USD$388


Don’t have any further budget beyond what was already planned for some ABM roundtables.

Kinaxis APAC - Targeted Displays - Q32025


Q4 One Touch Install Base Campaign

Have tried on several occasions to reengage to review a customized CD/HGI proposal with no luck.  Their EMEA team is close to signing an IO for a One Touch Pilot program sold by Gemma.


Q4 Brand to Demand One Touch Campaign

FY fiscal start Oct 1.  Contact is putting together budget for Q1 now.  Will continue to follow-up on opportunities.


Collinson APAC - Pilot Campaign

Next campaign target to be apr/may 2026 and to reconnect and follow up in mar 2026


The Simon Group-Life Insurance

Closed lost- the agency did not specify who the end client went with!


Sutherland EMEA | USA, UK and EMEA | July 2025 | AI Readiness Assessment ST TAL Campaign | Ruchika


Siemens DIS Automotive Pilot Campaign Multi Domain + SD10 H2 FY25


MSFT FY26 Q1 | GitHub TAL LG Incremental


Q4 HGI Competitive Displacement Program

Decided to renew past Two Touch programs for Q4 thus cancelled CD program.


Just Global | Palo Alto Networks - Prisma Access_Browser - 8263 -Upweight-


M.Tech - Pilot Campaign - Q32025

No budget at the moment. Keen to run a pilot and asked to reconnect in Oct for Q4.


Q3 Enterprise competitive Displacement campaign India


Zoom – Incremental – UpMarket & ENT – Q3 – Benelux & Nordics


Client has not met targets for Q1-3 so can not apportion budget until October

LS Retail EMEA | Q3 2025 | TOFU | Yasmin


Zoom – Incremental – Mid Market – Q3 – Benelux & Nordics


Dentsu | Salesforce ANZ Q3FY26 - Sales v2


Dentsu | Salesforce ANZ Q3FY26 - Service v2


Asimily Appointment Setting

needed standalone appointment setting - we only offer it as a waterfall


Brainlabs_F5 Partner Marketing - Double Touch - Q32025 - DTAM


Siemens DIS: FR and UK TAC_900.019_GBL_PRO_Polarion X Industry Solutions


Siemens DIS: DACH TAC_900.019_GBL_PRO_Artificial Intelligence


Siemen DIS: DACH TAC_900.019_GBL_MAP_Polarion X Industry Solutions


There seems to be a misunderstanding on the booking as this is not correct. I will recreate the booking to be reflective of what the client booked

Wavemaker - Nokia - Power of N - Q2 Incremental Spend July


CyberArk - Direct Team - Content - Snackable Assets


Dentsu | Workday - AU Public Sector Demand Generation


Just Global | RedHat- 8500_CY25_Q3_ APAC_AI Webinar Series


Closed Lost Reason - Duplicated Opportunity for RFP received

Amazon Business Feature Adoption Campaign


Exclusive Networks EMEA | DACH Region | F5 Partner Programme | Webinar Promotion | Valentino


Matillion - Maia Pilot - Q325

Existing vendor offered them a pilot at $5K they want to test.


INFUSE + Juice Media Capabilities Call

Agency to reach out to with new end clients


What we offered was too similar to tactics they were already running for this campaign

Amazon Business | SSM Activation and Feature Adoption 2025


Gamma - ENT campaign - H2 2025

Demand Gen not the right fit for this campaign currently.


Realm B2B | Hitachi Vantara CRC H2

HV has let us know that the budgets earmarked for this activity have been reallocated internally to paid social on LinkedIn.


Just Global | Cloudflare FY25 Q3 HK Webinar Acquisition


Any imput from Juliana. So I think she is not interested to add this value to the campaign for the moment

KARDEX - Q3/2025 -DE, AT - Deep Media Add-On


Rubrik EMEA | Aug 2025 | ABM Programme | Andrea Santana


FI CORE 2026 Planning

prefer to run via PMP/PD for budget fluidity and running through DSPs, meaning we unfortunately won't be


Q3 ABM/Install Base Renewal Campaign

Hi Jeff,

I've had to make some changes to our Q3 budget so I won't be able to fund additional programs at this time. Can we cancel our meeting today and revisit this related to Q4 in a month or so?

Thanks,
Kim


FY26Q2 Oracle Webinar + Awareness Campaign


Glean Webinar Promotion

Looking for only live webinar registrations.


Netskope EMEA | Partner Campaign | Mexico | Q3 | MSP


ServiceNow FY25Q4 Campaign

unsure about competitors, lost to providers with lower CPL


ServiceNow | FY24 Q4 Industry Campaigns

We were left off the Q4 plan due to budget cuts


Just Global | RedHat- 8608_CY25_Q3_ APAC_AWS Co-sell Campaign


FY26 Q2 Content Syndication for Couchbase


They already have an existing partnership with Madison Logic and want to avoid taking on new paperwork this year.

Bloomberg Equity Index Initiative 2H 2025 - Kepler


Q4 Install Base One Touch Campaign

Hi Jeff,
I'm sorry for the delay. Some significant changes took place at Vimeo last week, so we've been letting the dust settle. Unfortunately, we'll need to move this initiative out to Q4, and I can respond with some more direct feedback on scope


Exclusive Networks EMEA | UK Region | F5 Partner Programme | Deep Funnel Campaign | Sophie Leonard


Bloomberg APAC - ABM Japan Corporate Pension Funds


Just Global | Cloudflare - Q4 Evergreen CS


Oracle Q2 FY26 Webinar Creation + Rego Campaign


Client pushed initiative into 2026, scoping more immediate opp with agency now.

Goodway Group (Benjamin Moore) - 10/1 - $10k


Validata | ST + 3PQ Research Campaign w/Content Creation | Q4 2025


Guidewire Software - TBD - 10/30/2025

Not capable of meeting targeting requirements


Arketi Project Q3 2025

Can not run demand gen programs for agencies!


Workday FY26 | Q3 JP RFP Demand Generation


Carat - Microsoft ASEAN - Display

Client not willing to change Vendor on the last quarter


Siemens AG Germany Cybersecurity Program


Just Global - RedHat 8573_CY25_Q3_APAC_RHEL


Workday FY26 | Q3 India RFP Demand Generation


JUST Global - PANW On-demand Webinar Ignite FY26Q1


Beettoo EMEA | Internal Campaign | Q4 FY25


Just Global | RedHat - 8569_CY25_Q3_APAC_Consulting_Discovery Session


JUST - FY26Q2 Elastic Consyn APJ Revised


Smart Technologies EMEA | Single Touch | Q4 2025


Starcom - Visa - EMS/VSCE - Display - Q325


COFACE  - 03/2025 - Content Syndication Services for TCI/CPS campaigns


Updated Paycor contract - Q2

Duplicate - Data fix in SF - Closed lost by Ebru


Blue Yonder - LSP Programme 2 - Sept 2025


Bitdefender Channel partner recruitment

The client doesn't have capacity to recruit new partners. They have shifted the priorities


Client miscalculated lead volumes and no longer needs the upweight

Urban Sports Club EMEA | Netherlands (UPWEIGHT) | Q3 2025


Agency to reach out to with new end clients

INFUSE + Juice Media Capabilities Sales Call


Hi Jeff,
We are on a tight budget this quarter but will circle back next quarter. Thanks!

HGI Competitive Displacement RingCentral & Nice Campaign


Mastercard B2B Managed Subscriptions 2025


Mastercard B2B Customer Acquisition & Engagement 2025


Glean - Competitive Displacement - 9/19/25


Expleo - Irish Addition to H2 Re-org

few changes but keen to do something in 2026


Not enough volumes to run Email Blast campaign

Darktrace - Q42025 - ASEAN - Targeted Displays and Email Blast


JustLogin APAC - Pilot Campaign

JustLogin trialing a single touch cs pilot with PharosIQ. However, asked to check in first week of December, to see how their campaign progresses, and still keen to run a pilot with INFUSE as well.


NSA DriFire - Incremental Renewal

Hey Giselle,

We are going to cancel the incremental campaign flight for NSA. The client is just not in agreement on what creative they want to run and how to nurture the leads (internal conversations on their end). It’s not an INFUSE issue.


Inovalon- Display, EHR is not Enough - Q4 25'


ZipRecruiter-Brand to Demand - Pilot

Opportunity created by Sales and Agency team at the same time.


Dentsu - Adobe - Firefly Services Baseline V2


Q4 Two Touch Install Base Renewal Campaign


Zoom - CX SUMMIT Promo - TOF - Q4 - PAN EMEA


Workday | H2FY26 ANZ | Go for Growth Upweight


NTTD Cisco Q3 Secure Business Enablement


Just Global | Palo Alto Networks - FY26Q1 August to October - SASE -SHW


BeyondTrust Nordics & Benelux HQ Only Demand Gen


iSource (client TBD) - 11/30 - $24,500

Timing restraints on the clients end were not do-able. They will look to action this campaign again in the new year.


PHD Media - HKTVMall - FY25Q4 Event Campaign


New Logos - BMC - Q3 - UPWEIGHT(3) IT,IB,FR


Roster - PTD Pilot -Q425

Wouldn't tell me the vendor, but someone gave him guaranteed appointments that fit within a $5K budget.